<?xml version="1.0"?>
<oembed><version>1.0</version><provider_name>Insulation Outlook Magazine</provider_name><provider_url>https://insulation.org/io</provider_url><author_name>matrixsuperadmin</author_name><author_url>https://insulation.org/io/author/matrixsuperadmin/</author_url><title>Stepping Up Profits</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="EsdvKefDlf"&gt;&lt;a href="https://insulation.org/io/articles/stepping-up-profits/"&gt;Stepping Up Profits&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://insulation.org/io/articles/stepping-up-profits/embed/#?secret=EsdvKefDlf" width="600" height="338" title="&#x201C;Stepping Up Profits&#x201D; &#x2014; Insulation Outlook Magazine" data-secret="EsdvKefDlf" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script type="text/javascript"&gt;
/* &lt;![CDATA[ */
/*! This file is auto-generated */
!function(d,l){"use strict";l.querySelector&amp;&amp;d.addEventListener&amp;&amp;"undefined"!=typeof URL&amp;&amp;(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&amp;&amp;!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i&lt;o.length;i++)o[i].style.display="none";for(i=0;i&lt;a.length;i++)s=a[i],e.source===s.contentWindow&amp;&amp;(s.removeAttribute("style"),"height"===t.message?(1e3&lt;(r=parseInt(t.value,10))?r=1e3:~~r&lt;200&amp;&amp;(r=200),s.height=r):"link"===t.message&amp;&amp;(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&amp;&amp;n.host===r.host&amp;&amp;l.activeElement===s&amp;&amp;(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r&lt;s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document);
/* ]]&gt; */
&lt;/script&gt;
</html><description>There are two primary reasons for petrochemical facility owners to consider an energy appraisal: to reduce cost or to increase productivity, both of which should increase profits. The primary motivator of these two profit enhancers is cost savings, or reduction. The cost of energy, or better said, the cost of "lost" energy, becomes a greater</description><thumbnail_url>../articles/pubimages/IO/05/IO050801_01.jpg</thumbnail_url></oembed>
